How can I use the BASB brand?

We want to encourage everyone who takes our courses and reads our book to spread the word about Building a Second Brain, to share what they’ve learned, and make their own contributions to the PKM ecosystem.

At the same time, we need to protect the intellectual property we’ve invested in. That’s why we put together the following guidelines to help our customers, followers, and collaborators distinguish between what’s proprietary and what’s not.

Read our Fair Use Guide with dos and don'ts for using the Building a Second Brain brand and content.

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